3 eCommerce platforms for retailers
Non-store retailing continues strengthening worldwide, and according to Euromonitor analyst, Amanda Bourlier, in 2021 sales for more than 200 billion dollars will be recorded in this line of business. It is a double challenge for businesses...
Getting your eCommerce ready for the following holidays
Holidays Are you ready to support all your possible customers in the following holidays? Usually, an eCommerce site will have 3-5x more traffic than the highest spike during the year. Make sure you are prepared! We have compiled a...
AARRR Metrics Framework for e-commerce
AARRR Metrics for e-commerce The AARRR startup metrics model developed by Dave Mcclure is a collection of metrics and techniques that handles real growth combined with the power of data analysis. These 5 metrics represent all of the...
Get Rid of Your Spree Preferences Headaches Once and for All
A few days ago, while doing Code Review in one of the Spree projects from here at Crowd, I made the recommendation to create a “global” configuration object to centralize certain values that were being both assigned and...
How to Clean Your Nested Layouts in 5 Minutes
As a front-end developer who have worked on many projects, I've seen a lot of content duplication in views. Let's see an example: For Spree applications, if we want to edit our Spree base layout, we should use Spree Deface...
How to override Factory Girl from Spree
I've been working with Factory Girl and Spree, and I'm going to share how I solved a problem I ran into by trying to override a factory from Spree, but first, I am going to tell a bit more from what I did. My test was failing...
The minimalist guide to Spree Static Content
In many Spree projects where I have worked previously, it had become necessary to handle static pages like Help, Terms and Conditions, About Us, etc… In short, all those "stock pages" and some others that come out of...
Let’s implement Google Tag Manager into Spree
Before we start, I want to talk a little bit about Google Tag Manager, as shown in the Google Tag Manager page: Google Tag Manager is easy, free, and reliable. It gives marketers greater flexibility, and it lets webmasters relax and...