5 Points to implement an eCommerce
We have seen a lot of times the great success of national and international companies which dare to venture into the ecommerce world, but, what makes the difference between a successful and unsuccessful ecommerce? It is a good question...
The importance of IT to the business sector
The importance of IT to every sector including the business sector in today’s world cannot be overstated. It is a vital asset and if channeled correctly can take your business to the pinnacle. There aren’t a lot of businesses these...
Ecommerce and today’s technology – A developer’s perspective.
The past 10 years of this millennium has ushered an era like none witnessed before in the industry of ecommerce. Today’s modern and state-of-the-art technology has played a tremendous role in taking ecommerce trends 2018 to the zenith...
VTex Speed Configuration
VTex is a SAAS E-commerce platform that has tons of modules that help out with the implementation of your site. For the front-end there is the CMS (Content Management System) module which is really useful. Here you can modify anything...
What Every Business Person Should Know About IT Sales & Marketing Tools
With well over 1,000 technology vendors trying to sell some type of marketing technology in more than 40 categories, it’s no wonder that marketing specialists often describe themselves as feeling ‘overwhelmed’. To be sure, the...
How a CRM can improve your eCommerce sales teams’ productivity
CRM software was heralded as an innovative way to help businesses better manage their sales pipeline and customer relationships. Unfortunately, its launch was accompanied by a host of new challenges: Configuration was complex, implementation...
Demystifying ecommerce.
Ecommerce is now a reality! During the past two years, the ecommerce ecosystem has grown exponentially; companies have been increasingly trusting on digital strategies. Entrepreneurs and technological platforms develop tech solutions...
VTEX vs Shopify
VTEX and Shopify are two of the most popular eCommerce platforms. I will explain some of the differences between one and other. At MagmaLabs we use both, so we have to be very objective when it comes to defining which platform will...
3 plataformas de ecommerce para retailers
El formato non-store retailing sigue fortaleciéndose a nivel mundial y de acuerdo con la analista de Euromonitor, Amanda Bourlier, en 2021 se registrarán más de 200,000 millones de dólares en ventas en este rubro. Para los negocios...
5 Next Key Dates For Ecommerce Sales
We are in the middle of the year, so this is the last chance you get to ensure that your ecommerce is performing in an optimal way, improve your user experience and boost your ecommerce marketing strategy before holidays arrive. There...